PROJECT OVERVIEW
A premium rigid magnetic-door presentation box designed to house a French vineyard wine. The structure creates a prestigious unboxing experience, with double doors opening to reveal a standard-size wine bottle nestled within a suede-lined cushioned interior. The packaging combines protection, presentation, and material contrast to elevate the wine into a refined gifting experience.
PRODUCT AND PACKAGING VIEWS
BRAND & VISUAL DEVELOPMENT
The visual identity was developed alongside the presentation structure, beginning with hand-drawn logo and label studies before moving into a refined estate illustration, typography, color, and final label composition.
The final label combines the estate illustration with a deep navy palette, warm metallic-inspired typography, and a traditional Bordeaux information hierarchy to create a premium identity for Château Royale.
DIELINE & STRUCTURE
The structure is developed as a multi-component rigid box with two hinged doors that meet at the center, a magnetic closure, and an interior housing designed around a standard wine bottle. The dieline study focuses on panel relationships, fold and hinge locations, closure alignment, and the space required to secure and present the bottle.
The structure is developed around a standard 750 mL wine bottle, with clearance added for the custom bottle insert and protective cushioning. A central rigid housing secures the bottle while two magnetic hinged outer doors open from the center to create the presentation reveal. The door depth, hinge placement, insert fit, and magnetic closure positions are all coordinated to allow the package to close cleanly and hold the bottle securely in place.
WORK IN PROGRESS — Structural development is shown at its current stage. Final bottle branding, surface graphics, material specifications, and finished production artwork are still in development.
